Product Development Services Product Design and Development Case Studies Michigan Product Development Product Development Process Product Design Team

Shoe Charms


Kids love to express themselves. And Flibbers™ are a great way to add a little personality to kids' kicks. Flibber approached PTI Design to develop a unique clip that could securely fasten their charms to many different types of shoelaces while making it easy for a child to swap them out.

PTI Design created multiple concepts for Flibber; addressing aesthetics, strength, weight, cost and flexibility. The final design, a small compression clip, not only solved the securing issue, but also, due to the clear material, was easily disguisable behind the decorative charms.

Design to Manufacture, Art to Part